Outsourced lead generation services

Outsourcing lead generation services can help you connect with more high-quality leads that have the potential to convert into customers.

By outsourcing the process to a lead generation company, you can free up valuable resources to focus on other aspects of your business, while still generating new leads and sales.

What is lead generation in sales?

Sales lead generation is the process of identifying and qualifying potential customers for your product or service. It’s a key part of the sales process that helps you find new customers and grow your business.

At Consumer Links, we provide a high-quality lead generation service, providing qualified leads that are ready to buy. We work with businesses of all sizes, from small businesses to blue-chip, enterprise organisations.

The lead generation process

As one of the top lead generation companies, we only use data within our campaigns that your business supplies or that you have approved.

Other lead generation companies may try to deliver as many leads as possible regardless of whether the data to acquire prospects is relevant to your business.

This can result in a high volume of unqualified leads, which can render the process less effective and more costly than it should be.

At Consumer Links, we focus on quality over quantity, making sure that the leads we provide are relevant to your business and have a high chance of converting into customers.

Why use an outsourced lead generation service

An outsourced lead generation agency has a lot of benefits for businesses both large and small. And as each business is unique, the benefits felt can differ from company to company.

Save time trawling through uninterested leads

Our lead generation agency mines through your data, taking away the legwork and hassle of having to hire staff for the task. Not to mention a dedicated management team to supervise and monitor the process.

This way, you can focus on your hired sales team only having to deal with warm sales leads that are further down the sales funnel.

Free up resources for other areas of business

If you’re a small business, you may not have the internal resources to dedicate to lead generation. In this instance, using an outsourced agency can be a more cost-effective solution than trying to generate leads internally.

And even for larger businesses, outsourcing lead generation can free up valuable internal resources so they can be focused on other areas of the business.

Grow your business

Utilising the best lead generation companies can grow your business without the need to increase your sales team.

By outsourcing, you can scale up or down the number of agents in your sales teams as and when you need to without having to worry about the added cost of hiring, training and providing overheads for more internal staff.

Why use Consumer Links for Lead Generation Services?

At Consumer Links, we believe that lead generation outsourcing should be a strategic partnership.

Our key strengths make us stand out from other lead generation companies and ensure we can deliver high-quality leads for your business.

It sounds obvious, but a lot of BPOs will list lead-generation services as one of their many capabilities, without having any real experience in the field.

Our lead generation experience is one of the main reasons our clients come to us mainly via recommendations.

We have a wealth of experience and a proven track record in delivering high-quality leads that convert.

View our case studies to see how we have transformed businesses like yours with warm leads ready to be converted by your sales and marketing teams.

Your company processes and needs are unique, and they need to be at the centre of a successful lead generation strategy.

At Consumer Links, what separates us from different lead-generation companies we provide custom campaigns that are designed to align fully with your business requirements.

From understanding your business culture to becoming a seamless extension of your team, we make sure that our campaigns are designed specifically for your company.

Outsourcing your lead generation to a BPO sales team will significantly reduce your costs, whilst still generating quality leads and more potential customers.

By utilising our lower costs compared to an internal sales team, our lead generation agency has a proven track record in reducing our client’s cost per acquisition (CPA) by as much as 50%.

Each business has peaks and low seasons across the year. And with this, it can be difficult to justify the cost of an in-house lead generation team when you don’t need them all year round.

Our services are flexible and scalable. By utilising our lead generation service, you can keep your business overheads ‘lean’ by moving up or down the amount of sales agents on your team in line with business demand.

Trusted for lead generation in many businesses

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Outsourced Lead Generation Services - Conclusion

By finding the best outsourcing lead generation services, you can create an even more successful business.

You can attract potential customers on a higher scale, generating leads for your internal team to convert. If you wish to outsource the whole sales process, we also have options to outsource your whole telesales operation to our sales team.

FAQs on Lead Generation Services

A lead is a potential customer that has an interest in your product or services.

Lead generation can help by delivering more leads to your business that have the potential to be converted into customers.

Lead generation can be processed internally or by partnering with an experienced lead generation agency.

CPA is a metric used to calculate the cost of acquiring a new customer.

Measuring CPA is vital for any successful lead generation campaign as it allows you to calculate the return on investment (ROI) for your lead generation activities.

In inbound lead generation, potential customers come to you (usually through your website or social media platforms)

In outbound lead generation, you proactively reach out to potential customers through activities such as cold-calling or emailing.

Using a lead generation company is one way of providing you more leads.

The best lead generation companies will have expert sales teams, well-versed in delivering results across multiple channels.

Outsourcing your lead generation process to a Business Process Outsourcing (BPO) company can reduce your costs, and therefore CPA.

BPOs that are based in countries with lower costs of living can provide a significant reduction in CPA, often by as much as 50%.

Several metrics can be used to measure lead generation results, including cost per acquisition (CPA), conversion rate and return on investment (ROI).

Dependant on what stage of the process you wish leads to be delivered will determine which metric you use.